Our mission
Urban Legend is a high-end furniture brand committed to deliver state of the art manufacturing for contemporary homes. With both our manufacturing network and Design operations located in Vietnam, we control the entire creation process of our products while keeping our wholesale price very competitive for our retail and distribution partners Worldwide.
Our story
Established officially in 2017 as a retail company, our goal was to bring to the Vietnamese growing middle-class and millenials the best of European Design and high-end furniture for their homes.
We quickly evolved from retail to distribution thanks to a carefully curated portfolio of brands to meet the needs of luxury fit-out professionals, developpers and real estate investors for high quality products.
Along with our imported products we started to develop our own range of Designer furniture and launched the brand “Urban Legend” in 2019.
Today we export our furniture thoughout the World, with customers in the USA, Middle East and Europe with the same commitment to quality and Design.
“There is an invisible, subconscious feeling that connects us to the things we love. It is this very intimate and ethereal emotion that we strive to ignite through our products”
D.Jamet
Head of Design
What’s New?
Discover our new range of furniture, and delve into Urban Legend's unique style, with our upholstery products, travertine tables and more.
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Delve further…
Discover our lifestyle video and delve further into a World of crafted Designs blended into contemporary lifestyles.
Welcome to the World of Urban Legend.